![]() Return on investment (ROI) can be tracked based on the cost of the campaign and its activities. Use Marketing Lists for Recipient Selection Microsoft CRM E-mail Communication Methods To read more about your choices when sending out e-mails you can follow this link. This midstream update allows for the automatic send of bulk e-mails. Given the feedback from the field the team released a midupdate release that offered clients a choice of e-mailing options. You could generate them as activities, but then the send was a bit. When Dynamics CRM v3.0 was first released the ability to automatically send bulk sets of e-mail was just not available. If you are going to be there please let me know ASAP (you can send an e-mail to astanton (at) ) so I can make sure to keep my eyes open for a chance to catch up with you. What I would like to know is are you going to be there? You can get an up-close, hands-on experience with Microsoft Dynamics solutions, you can talk directly to the team that develops the software, you can meet the support personel and many other representatives plus Convergence is an opportunity to meet and learn from other Microsoft Dynamics customers who face the same challenges as you. It is an event designed to focus exclusively on Microsoft Business Solutions and it is packed full of opportunities!Īt Convergence 2008 Orlando, you can meet, mingle, talk, and learn how Microsoft Dynamics solutions can benefit your business or how the products are already benefiting many of your industry peers in attendance. Microsoft Convergence is the third largest event hosted by Microsoft Corporation. What is the Difference between a Campaign and a Quick CampaignĤ Ways to put Campaign Responses to work for you Here is a link to a couple of Videos and white papers on Campaigning. Have you started to use the CAMPAIGN feature of Microsoft Dynamics CRM? It is so cool! In doing the campaign it also tickled up other opportunities of win/win where working together is mutually beneficial and it also alerts me to incorrect e-mail addresses that need my attention. I can then make sure to invite those selected people to other appropriate sub events that are happening in Orlando. ![]() What I did was as followsġ) I created a Marketing List of all the contacts in our Internal TRG CRM System who I was the owner on and who were active.Ģ) I setup a quick campaign to use that list.ģ) I created an e-mail that I wanted to use and when doing the campaign I used that e-mail body.ĥ) As people response I close the activity and choose a campaign response of Yes, attending if appropriate or No, not attending. I wanted to find out which of my contacts within my CRM system might be attending Microsoft Convergence. ![]() Yesterday I wanted to do a reach out to my network. Now just think what I could do if I knew that one of my trusted business associates was paying hundreds of dollars a month on conference calling services? I could reach out and tickle his ear on the Microsoft Roundtable offering. On my whiteboards are lists of every 2008 product offered in the application stack from Microsoft and there are some very innovative offerings that solve real problems. If you had a glimpse into my office you migth get an idea as to what I am thinking of. Why? because as you gain more information you can quickly remember who that information might be valuable to and you can reach out and share it. It takes into account the lifetime value of a customer."Īnd if you are building lifetime business relationships for the good of all involved then having a tool (ok for some you can call it a crutch) to help remember key details can help you build more relationships and help more of those that you already know. It use to be that sales and marekting people would "located their target market segments, presented their offer, and made the sales." A single step process, but as Wayne Hulbert points out "Relationship marketing looks at customers and clients over a longer term. If you enter all this relationship data into Dynamics CRM, Can you "see" it? The Rand Group has a new offering through a great new partnership that offers a graphical look into your relationship network. It is called Relationship Marketing: Business Blogs are the Key I just read an Interesting article on the business of Relationship Management.
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